How much does it cost your business to bring in a new business opportunity? How many leads do you need to reach your sales target? Calculating the lead acquisition cost is an age-old question, and its solution holds the key to the successful growth of every company. ...
Companies that sell to other companies know that their prospects are inherently self-guided. These corporate buyers are refined and, when they are looking for a solution to buy, they conduct extensive research on the internet. These prospects have a need that you can...
Best–selling author Seth Godin once famously said, “Marketing is a contest for people’s attention”. Marketing used specifically for lead generation forms the lifeline for promoting your product and boosting your company’s overall profit. However, not every...
It’s been a long and busy year. As we start the holiday season, we invite you to press an imaginary “pause” button and have a look at our video-card. We hope to see you smile! When we here at NicheMktg think of all the benefits of being in our...
Today’s world provides businesses with a plethora of information. Your company can get information on latest market trends, competition or legislation, for example. Businesses can also maintain direct contact with customers in many ways. The internet allows companies...
Your R&D team worked many weeks/months on the design, analysis, and testing of a new product for your specific clients, a global niche market. The new product (or the new features or new service) is ready to launch. Will your clients like it? Will it attract the...
NicheMktg is a business-to-business (B2B) commercialization company based in Winnipeg, Canada. 100% dedicated to finding B2B opportunities, we have hands-on experience in the art and science of marketing to engineers, scientists, industrial and technical professionals.
Do you love the insights on B2B niche marketing you find in our articles? Receive our blogs directly to your inbox, only once every three months and one-click unsubscribe (that we expect you won't need!).