Global Export Marketing: A Process Approach to the Ultimate Goal of Increasing Sales
Companies run marketing plans, promotions and campaigns in order to increase sales in international markets. How do they measure success? Using just one metric: sales. But there are many sub-processes and steps that lead to a sale that are often overlooked. We agree...
Targeted Lead Generation In Niche Global Markets: What Is Your Competitive Advantage?
Thanks to the internet, borders are no longer a limitation for businesses interested in operating globally. The transition from previously geographically dominant markets to today’s global-virtual markets is based mainly on internet communications. Buyers can now...About Us
NicheMktg is a business-to-business (B2B) commercialization company based in Winnipeg, Canada. 100% dedicated to finding B2B opportunities, we have hands-on experience in the art and science of marketing to engineers, scientists, industrial and technical professionals.
